Total Value
$622.28B
Holdings Count
223
Period of Report
Sep 30, 2025
Report Type
HR
| Issuer | CUSIP | Value | Shares |
|---|---|---|---|
| NICOLET BANKSHARES INC | 65406E102 | $119.31B | 887,044 |
| STATE STREET SPDR PORTFOLIO S&P 500 VALUE ETF | 78464A508 | $58.55B | 1,058,147 |
| STATE STREET SPDR S&P 500 GROWTH ETF | 78464A409 | $40.67B | 389,108 |
| VANGUARD S&P 500 ETF | 922908363 | $26.28B | 42,910 |
| APPLE INC | 037833100 | $16.94B | 66,541 |
| MICROSOFT CORP | 594918104 | $15.69B | 30,288 |
| AVANTIS EMERGING MARKETS EQUITY ETF | 025072604 | $15.16B | 201,816 |
| NVIDIA CORP | 67066G104 | $14.17B | 75,931 |
| SPDR S&P 500 ETF TRUST | 78462F103 | $13.29B | 19,948 |
| ISHARES S&P 500 BARRA GROWTH INDEX FUND | 464287309 | $12.99B | 107,585 |
| ISHARES CORE S&P 500 ETF | 464287200 | $9.77B | 14,593 |
| VANGUARD FTSE DEVELOPED MARKETS | 921943858 | $9.50B | 158,496 |
| AVANTIS INVESTORS | 025072356 | $8.21B | 184,508 |
| JPMORGAN CHASE & CO | 46625H100 | $7.53B | 23,860 |
| AMAZON.COM INC | 023135106 | $7.52B | 34,263 |
| ALPHABET INC CAP STK CL C | 02079K107 | $6.94B | 28,500 |
| ISHARES RUSSELL 1000 GROWTH INDEX FD | 464287614 | $6.92B | 14,770 |
| ISHARES MSCI EAFE INDEX FD | 464287465 | $6.28B | 67,256 |
| ALPS ETF TR ALERIAN MLP ETF NEW | 00162Q452 | $6.13B | 130,645 |
| COSTCO WHOLESALE CORP | 22160K105 | $5.94B | 6,417 |
| JPM ALERIAN MLP INDEX ETN 1/28/2044 | 48133Q309 | $5.76B | 194,978 |
| ISHARES S&P 500/VALUE | 464287408 | $5.53B | 26,794 |
| ALPHABET INC CAP STK CL A | 02079K305 | $5.18B | 21,323 |
| META PLATFORMS INC CL A | 30303M102 | $4.95B | 6,736 |
| VANGUARD TOTAL STOCK MARKET ETF | 922908769 | $4.84B | 14,739 |
| MASTERCARD INC | 57636Q104 | $3.82B | 6,708 |
| VANGUARD VALUE ETF | 922908744 | $3.59B | 19,251 |
| ORACLE CORPORATION | 68389X105 | $3.49B | 12,393 |
| ABBOTT LABS | 002824100 | $3.32B | 24,797 |
| PROCTER & GAMBLE CO | 742718109 | $2.99B | 19,434 |
| EXXON MOBIL CORP | 30231G102 | $2.97B | 26,328 |
| HOME DEPOT INC | 437076102 | $2.93B | 7,223 |
| BERKSHIRE HATHAWAY INC DEL CL B NEW | 084670702 | $2.89B | 5,756 |
| WALMART INC | 931142103 | $2.56B | 24,849 |
| ISHARES RUSSELL 1000 VALUE INDEX FUND | 464287598 | $2.49B | 12,215 |
| ISHARES RUSSELL 2000 INDEX FD | 464287655 | $2.42B | 10,017 |
| VANGUARD LARGE-CAP ETF | 922908637 | $2.42B | 7,863 |
| COCA COLA CO | 191216100 | $2.42B | 36,468 |
| VANGUARD GROWTH ETF | 922908736 | $2.40B | 5,012 |
| MCDONALDS CORP | 580135101 | $2.33B | 7,660 |
| EATON CORP PLC SHS | G29183103 | $2.31B | 6,160 |
| PALO ALTO NETWORKS INC | 697435105 | $2.23B | 10,975 |
| WEC ENERGY GROUP INC | 92939U106 | $2.22B | 19,344 |
| VANGUARD MID-CAP VALUE INDEX | 922908512 | $2.18B | 12,484 |
| TJX COS INC | 872540109 | $2.18B | 15,074 |
| JOHNSON & JOHNSON | 478160104 | $2.12B | 11,458 |
| CATERPILLAR INC | 149123101 | $2.06B | 4,320 |
| GENERAL DYNAMICS CORP | 369550108 | $2.04B | 5,987 |
| VANGUARD TOTAL INTL STOCK INDEX FD ETF SHS | 921909768 | $1.96B | 26,688 |
| NORFOLK SOUTHN CORP | 655844108 | $1.88B | 6,259 |
| ANALOG DEVICES INC | 032654105 | $1.85B | 7,536 |
| INVESCO QQQ TR UNIT SER 1 | 46090E103 | $1.85B | 3,075 |
| VANGUARD MID-CAP ETF | 922908629 | $1.82B | 6,180 |
| SALESFORCE, INC. | 79466L302 | $1.78B | 7,499 |
| CHEVRON CORPORATION | 166764100 | $1.75B | 11,282 |
| ADOBE SYS INC | 00724F101 | $1.74B | 4,926 |
| CISCO SYSTEMS INC | 17275R102 | $1.70B | 24,861 |
| ISHARES CORE S&P MID-CAP ETF | 464287507 | $1.69B | 25,914 |
| HONEYWELL INTL INC | 438516106 | $1.69B | 8,033 |
| SPDR INDEX SHS FDS | 78463X848 | $1.67B | 47,928 |
| DEERE & CO | 244199105 | $1.64B | 3,595 |
| BROADCOM INC | 11135F101 | $1.63B | 4,946 |
| VANGUARD TOTAL BOND MARKET ETF | 921937835 | $1.59B | 21,423 |
| SPDR PORTFOLIO S&P 1500 COMPOSITE STOCK MARKET ETF | 78464A805 | $1.56B | 19,350 |
| CENCORA, INC. | 03073E105 | $1.54B | 4,932 |
| RTX CORPORATION | 75513E101 | $1.47B | 8,760 |
| DIMENSIONAL ETF TRUST US CORE EQUITY 2 | 25434V708 | $1.46B | 37,742 |
| MONDELEZ INTL INC CL A | 609207105 | $1.39B | 22,220 |
| SCHWAB CHARLES CORP | 808513105 | $1.38B | 14,429 |
| BLACKSTONE INC | 09260D107 | $1.35B | 7,917 |
| SCHNEIDER NATIONAL INC | 80689H102 | $1.33B | 62,949 |
| ABBVIE INC | 00287Y109 | $1.32B | 5,708 |
| WELLS FARGO & COMPANY | 949746101 | $1.32B | 15,710 |
| LAM RESEARCH CORP | 512807306 | $1.31B | 9,760 |
| INTUIT | 461202103 | $1.30B | 1,903 |
| LOWES COS INC | 548661107 | $1.29B | 5,125 |
| ISHARES BITCOIN TRUST ETF | 46438F101 | $1.29B | 19,771 |
| INTERCONTINENTAL EXCHANGE, INC | 45866F104 | $1.28B | 7,600 |
| VANGUARD SMALL-CAP ETF | 922908751 | $1.28B | 5,035 |
| VISA INC CL A | 92826C839 | $1.28B | 3,735 |
| NEXTERA ENERGY INC | 65339F101 | $1.27B | 16,766 |
| CHIPOTLE MEXICAN GRILL INC-CL A | 169656105 | $1.24B | 31,674 |
| VANGUARD S&P 500 GROWTH INDX ETF | 921932505 | $1.24B | 2,841 |
| FLEXSHARES MSTAR GBL UPSTRM ETF | 33939L407 | $1.22B | 27,975 |
| NETFLIX INC | 64110L106 | $1.22B | 1,016 |
| DISNEY WALT CO | 254687106 | $1.19B | 10,367 |
| ADVANCED MICRO DEVICES INC | 007903107 | $1.17B | 7,254 |
| PFIZER INC | 717081103 | $1.16B | 45,392 |
| AMERICAN TOWER CORP | 03027X100 | $1.13B | 5,886 |
| GSK PLC | 37733W204 | $1.13B | 26,212 |
| ISHARES RUSSELL 1000 | 464287622 | $1.12B | 3,057 |
| PRINCIPAL ACTIVE HIGH YIELD ETF | 74255Y102 | $1.08B | 55,621 |
| BANK FIRST CORPORATION | 06211J100 | $1.08B | 8,914 |
| INTERNATIONAL BUSINESS MACHS | 459200101 | $1.05B | 3,731 |
| LILLY (ELI) & CO | 532457108 | $1.05B | 1,378 |
| PEPSICO INC | 713448108 | $1.03B | 7,359 |
| ISHARES RUSSELL MIDCAP VALUE INDEX FD | 464287473 | $1.02B | 7,292 |
| DANAHER CORP | 235851102 | $975.8M | 4,922 |
| ISHARES CORE U.S. AGGREGATE | 464287226 | $951.3M | 9,489 |
| PHILIP MORRIS INTL INC | 718172109 | $896.0M | 5,524 |