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8-K2026-04-23· qwen-plus

HAS · Hasbro, Inc.

0000046080-26-000016

SEC filing

Summary

Hasbro announced preliminary Q1 2026 financial results showing revenue of $970–$985 million (+9–11% vs. prior year) and operating profit of $235–$245 million (+38–44% vs. prior year), while reiterating full-year guidance and disclosing ongoing operational impacts from a contained unauthorized network access incident.

Key takeaways

Full analysis

Hasbro’s preliminary Q1 2026 results reflect strong top-line and bottom-line growth, with revenue rising 9–11% year-over-year to $970–$985 million and GAAP operating profit surging 38–44% to $235–$245 million — a notably sharper increase than the 12–17% growth in Non-GAAP adjusted operating profit ($250–$260 million). This divergence highlights the outsized contribution of non-recurring items excluded from adjusted metrics, including acquired intangible amortization ($10 million), strategic transformation initiatives ($1 million), and restructuring costs ($5 million). Management attributes the revenue growth primarily to continued strength in MAGIC: THE GATHERING, which supported both sales and shipment cadence — including the April 2026 release of Secrets of Strixhaven — without disruption. The Company reaffirmed its full-year 2026 guidance, signaling confidence in underlying demand despite external headwinds. However, the unauthorized network access incident — now contained per cybersecurity experts — has materially affected operations: systems were proactively taken offline, delaying Q1 financial reporting (including the 10-Q filing) and causing expected order processing, shipping, and invoicing delays in Q2 for the consumer products segment. While Hasbro anticipates most delayed Q2 shipments will be recovered in the back-half of 2026 due to strong point-of-sale trends, Q2 will also absorb investigatory and advisor costs related to the incident. Importantly, the press release explicitly states the breach did not impact Q1 financial results, and business continuity plans remain effective for core functions including order taking and product shipping. Investors should monitor the May 20 earnings call for further clarity on containment progress, system restoration timelines, and any refinement to guidance or cost estimates.