MMA · Mixed Martial Arts Group Limited

Mixed Martial Arts Group Limited (NYSE American: MMA) announced the international expansion of its TrainAlta programming into UFC GYM Australia, with five locations now live: Sydney CBD, Macarthur Square, Wetherill Park, Woolooware, and Bankstown. This marks the first rollout of TrainAlta within the UFC GYM network outside North America, building on its established deployment across UFC GYM North America since 2023. TrainAlta delivers structured, coach-led training systems designed to progress participants from entry-level to advanced martial arts capability while preserving partner gyms' identity. The expansion increases the consistency and volume of training activity across MMA.INC's ecosystem, driving engagement and user behavior insights. The company reported over 216,000 training check-ins in Q1 2026 across its broader platform, including BJJLink. CEO Nick Langton highlighted this as a milestone in international expansion, supporting the conversion of global MMA fandom into structured training activity. Australia was selected for its strong combat sports culture and growing participation base. This strategic move enhances MMA.INC's participation layer, underpinning future monetization opportunities through retention, loyalty, and rewards.